On March 7th, 2021, in recognition of the Lunar New Year and the Year of the Ox, RTFKT unveiled a unique one-of-one NFT sneaker design. This exclusive creation served as a tribute to Chinese culture and creators, featuring a custom red "Nike Dunk High" adorned with auspicious details. The meticulously crafted sneaker incorporated striking red and gold accents, symbolizing prosperity and good fortune. Additionally, the design prominently featured the face of an Ox on the tongue, further solidifying the connection to the Lunar New Year zodiac animal.
To ensure exclusivity and maximized value, RTFKT opted for a one-of-one production run for this commemorative sneaker NFT. The auction for this unique digital collectible was held on March 10th, 2021, exclusively on the now defunct Treasureland marketplace, a prominent platform at the time.